Welcome back to another ConveyIQ Weekly Roundup! We’re diving into the top headlines surrounding HR tech this week. See how companies are embracing emerging technology to improve candidate experience, employer brand, and the hiring journey.
As the Human Resources industry begins to embrace new technologies, there is some concern over how these new tools will impact recruiters and the hiring process. In this Entrepreneur article, Come Recommended founder Heather R. Huhman explores how several big companies are embracing the digital revolution, using innovations in HR tech to improve candidate experience and make more intelligent hires.
When it comes to getting innovative, there are plenty of ways to get started. Begin by focusing on your weaknesses — what does your company need to work on? In this Linkedin blog, Dr. John Sullivan dives into different tactics companies can use to improve engagement across several different stages of the hiring journey — from employer branding, to remote recruiting, referrals and more.
JP Morgan tried an engagement strategy of their own this week, making headlines with the launch of BankingOnMyCareer.com, a new careers site dedicated to helping job seekers find opportunities in the NYC finance sector. The website tailors to what is described as “middle-skilled” workers — a niche sector of candidates who are past the entry-level phase and ready for career advancement. According to Business Insider, the website was launched in partnership with JPMorgan, CAEL, CUNY, and Partnership for NYC with the intention of filling local openings in the city’s robust financial sector. Learn more about how retail banks boost recruitment efforts here.
Social media is one tool employers are turning to to strengthen employer brand and appeal to the “millennial” generation. In June, McDonalds unveiled their plan to use Snapchat Ads to help recruit around 250,000 workers nationwide. This piece by MightyRecruiter explores how companies can energize employees to use Snapchat to tell their stories of what it’s like to work for their organization — fostering a more authentic employer brand.
There ain’t no party like a LinkedIn party! Wait, what’s a LinkedIn party? According to ERE, it’s a great way for recruiters to put some fire to the hiring process, collaborate, and even engage with passive candidates. This piece breaks down how to throw a LinkedIn party of your own, get upper management on board, and hit your hiring targets.